The Ford Mondeo vehicle range of hatches and wagons will become the largest regular passenger type vehicle offered by Ford in Australia and New Zealand. This is as we say goodbye to the Ford Falcon and Ford Australia becoming a vehicle importer as manufacturing begins its wind down.
The first of these imports into Australia will be the Mondeo and goes on sale in Australia from May 2015. It will be available in front-wheel drive, four-cylinder, five-door hatch and wagon body style and Ford is using the Mondeo to replace the Falcon although these vehicles are somewhat different.
The new Mondeo marks the beginning of a bunch of imported vehicles upon which Ford Australia is fixing its revival hopes after 10 years of sales disappointments. Others will be the Everest SUV, an updated Ranger, a new Focus and of course the iconic Mustang.
There is talk that over the next 5 years Ford will have up to 20 models that are new to the market. There is no doubt Ford sales in Australia and New Zealand need to improve but the Mondeo will be competing in a market that is struggling, down 14% in 2014 and already down 18.5% so far in 2015, according to VFACTS.
Ford is not really bragging too much about its expectations for the Mondeo considering the class it finds itself in is performing pretty poorly currently.
SUVs and Commercials continue to grow in market share at the expense of larger cars however Ford intends to use the Mondeo as a technology leader with a hope to attract new customers.
- Adaptive Cruise Control
- Adaptive LED Headlights
- Inflatable Rear Seatbelts
- Pre-collision Assist
- Pedestrian Detection
- Hill Launch Assist
- SYNC2 Entertainment and Information
- 5-Star ANCAP Safety Rating
- 149kW or 177kW EcoBoost 2.0-litre turbo-petrol Engines
- 132kW TDCi turbo-diesel Engine
Fuel consumption ranges from 8.2 to 8.5L/100km for the EcoBoost option and 5.1 to 5.3L/100km for the TDCi in the hatch or wagon.
Although this Mondeo will be new to Australia and New Zealand in fact it was sold to American car buyers as far back as 2012 and badged as a Ford Fusion.
The Mondeo launch in our part of the world has been delayed due to a shift in production from Belgium to Spain. It’s been a long wait to see what would replace the Falcon, but we’ll all have to wait and see whether it’s been worthwhile.