The place of an all-Australian Ford Falcon is looking uncertain.
Ford Motor Company CEO, Alan Mulally, talked about having only one large vehicle platform that would be built for all global markets under the company's One Ford programme.
Mr Mulally said, the best thing for Ford is to bring our scale and volume to the marketplace.
These comments are almost in complete contrast to the new direction that Toyota Japan are looking to do with their new global strategy announanced in the second week of March 2011. They are planning to move away from the old adage that one size fits all and are looking to emerging markets with solutions to fit those market expectations.
Is this possibly Australia & New Zealand's last Ford Falcon?
Mr Mulally went on to say Car-makers who make one vehicle, a different vehicle for one country, I think those days are gone, because you can't compete with the global companies, and Ford's going to be a powerhouse globally.
The Ford Australian president, Marin Burela said that, Ford Australia will still be a very important part of the global motor company despite the plans to put an end to the Australian Falcon. The Falcon marked 50 years on Australian and New Zealand roads last year.