Banner Vehicles July 2019

Another Ford Success Story

The very iconic Ford Mustang has been the best-selling two-door sports car in the world for the last 2 years. Some figures we have seen from Ford show that about 140,000 Mustangs sold in 2015 and just over 150,000 in 2016.

The Ford MustangAccording to Ford’s sales analyst Erich Merkle, global markets have responded in in a huge way to the Mustang. It is important to note that these figures are only for new registrations and don’t represent or count the unfilled orders in countries like the UK, Australia and New Zealand. In those markets the demand is high but availability is low which creates long waiting lists.

The Mustang legacy continues to grow in places around the world it had never reached before. New markets like New Caledonia, Gibraltar and Bonaire are some examples. In actual fact the Mustang is now sold in about 140 different countries today with even more being added in the near future.

The Ford Mustang ConvertibleFord is committed to expanding the market for the Mustang while consumers continue to respond with genuine approval. According to Ford, the number of Mustangs sold outside the USA is expected to roughly double again in 2017.

It will grow from 17.5% of global sales to 30%. Apart from being the world’s bestseller it is the most liked vehicle according to posts on Facebook with more that 8.4 million likes and how can you argue with that?

May 2017
 

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